LSI Industries Inc. today announced that it has been defined by Phillips 66, owner of the Phillips 66, Conoco and 76 brands, as the provider of the lighting and graphics elements of their newly established Brand Image Central (BIC) program. The BIC mechanism allows station operators to shop for all image related products through a single point of contact and expect this service will expedite the brand conversion process. More information can be found in a November 7, 2013 trade press release from Phillips 66 titled, "Phillips 66 Establishes Brand Image Central Program."
Scott Ready, President of LSI Industries, stated, "We are proud to have been selected by Phillips 66 for this important national program. We look forward to bringing our long-established history and extensive capabilities, including our industry leading solid-state LED lighting and graphics products, to the imaging effort."